Privacy Policy

Kreative Hospitality protects your privacy when you use our websites, receive emails from us or participate in our loyalty programs.

Privacy Statement

With the acceptance of any of the memberships or marketing promotions sold or marketed by Kreative Hospitality, an individual member agrees that they can be contacted to receive information about the program benefits, special offers and new developments via phone, email, SMS or letters. Kreative Hospitality has access to your personal information which may be shared within its group companies or partners under strict privacy controls.

If your personal information is not provided it may not be possible to manage your membership effectively or at all.

Privacy Statement For Mobile Apps

1. Background

This Privacy Policy ("Policy") sets out how Kreative Hospitality and its subsidiaries, related bodies corporate and franchisees worldwide, and all their brands protects the privacy of your personal information.
Kreative Hospitality is one of the leading Hotel Loyalty Membership partner and we need to collect, use and disclose personal information in order to perform our business functions and activities, including making and managing room and dining bookings on behalf of our customers. We are firmly committed to protecting the privacy and confidentiality of personal information and to maintaining various physical, electronic and procedural safeguards to protect personal information in our care.
By providing personal information to us (either directly or allowing another person to do so on your behalf), you agree that this Policy will apply to how we handle your personal information and you consent to us collecting, using and disclosing your personal information as detailed in this Policy. If you do not agree with any part of this Policy, you must not provide your personal information to us. If you do not provide us with your personal information, or if you withdraw a consent that you have given under this Policy, this may affect our ability to provide services to you or negatively impact the services we can provide to you. For example, most room / dining bookings must be made under the member’s full name and must include contact details and appropriate identification. We cannot make bookings for you without that information.
There may be instances where your local data protection laws impose more restrictive information handling practices than the practices set out in this Policy. Where this occurs we will adjust our information handling practices in your jurisdiction to comply with these local data protection laws.

2. What personal information do we collect?

Personal information has the meaning given under your local data protection law. Personal information generally means information which relates to a living individual who can be identified from that information, or from that information and other information in a person’s possession, including any expression of opinion, whether true or not, and whether recorded in material form or not, about an identified or reasonably identifiable individual, and any indication of intention in respect of an individual.
For example, we may collect details such as your name, residential/mailing address, telephone number, email address, credit/debit card details (including card type, card number, security number and expiry date). When you make contact with us for other purposes, we may also collect personal information about you in relation to those purposes. For example, we may collect your personal information so we can contact you about a competition you have entered (e.g. if you win) or to respond to an enquiry or feedback you have sent to us.
To the extent permitted or required under your local data protection laws, you consent to us using and disclosing your sensitive information for the purpose for which it was collected, unless we subsequently receive your consent to use it for another purpose.

3. How do we collect personal information?

We will collect personal information directly from you unless it is unreasonable or impracticable to do so. Generally, this collection will occur when you deal with us either in person, by telephone, letter, facsimile, email, when you visit any of our websites / mobile applications or when you connect with us via social media. We may collect personal information about you when you purchase or make enquiries about membership programs, for promotions; when you subscribe to receive marketing from us (e.g. e-newsletters); when you request brochures or other information from us; or when you provide information, or use our services, on social media. Unless you choose to do so under a pseudonym or anonymously, we may also collect your personal information (other than sensitive information) when you complete surveys or provide us with feedback.
In some circumstances, it may be necessary for us to collect personal information about you from a third party. This includes where a person enrolls for a membership programs on your behalf which includes benefits to be used by you. Where this occurs, we will rely on the authority of the person taking the membership to act on your behalf. By providing your personal information to us, directly or through a family member, employer or other agent, you will be deemed to have consented to your personal information being collected by us and used and disclosed in accordance with this Policy.
You should let us know immediately if you become aware that your personal information has been provided to us by another person without your consent or if you did not obtain consent before providing another person's personal information to us.

4. How do we use and disclose your personal information?

Where you contact us in relation to a buy a membership program, the primary purpose for which we collect your personal information is generally to provide you with membership benefits and services. The purposes for which we collect personal information, and those secondary purposes which we consider to be directly related, include:

• Providing you with services and tools you choose to use.
• Identification of fraud or error.
• Regulatory reporting and compliance;
• developing and improving our products and services and those of our related entities;
• servicing our relationship with you by, among other things, creating and maintaining a customer profile to enable our brands to service you better or presenting options on our website we think may interest you based on your browsing and preferences;
• involving you in market research, gauging customer satisfaction and seeking feedback regarding our relationship with you and/or the service we have provided;
• to facilitate your participation in loyalty programs;
• internal accounting and administration;

5. Access to and correction of personal information

You are entitled to access any personal information we may hold about you in accordance with your local data protection laws. Where personal information we hold about you is not accurate, complete or up-to-date or the information is irrelevant or misleading, you may ask us to correct that personal information, and we will respond to your request within a reasonable time. We reserve the right to confirm the identity of the person seeking access or correction to personal information before complying with such a request. We reserve the right to deny you access for any reason permitted under applicable law. If we deny access or correction, we will provide you with written reasons for such denial unless it is unreasonable to do so and, where required by local data protection laws, will note your request and the denial of same in our records. If you wish to access or seek correction of any personal information we hold about you, please refer to the “Feedback / Complaints / Contact” section below.
You must always provide accurate information and you agree to update it whenever necessary. You also agree that, in the absence of any update, we can assume that the information submitted to us is correct, unless we subsequently become aware that it is not correct.

6. Social Media Integrations

Our websites and mobile applications may use social media features and widgets (such as “Like” and “Share” buttons/widgets) (“SM Features”). These are provided and operated by third party companies (e.g. Facebook) and either hosted by a third party or hosted directly on our website or mobile application. SM Features may collect information such as the page you are visiting on our website/mobile application, your IP address, and may set cookies to enable the SM Feature to function properly.
If you are logged into your account with the third party company, then the third party may be able to link information about your visit to and use of our website or mobile application to your social media account with them. Similarly, your interactions with the SM Features may be recorded by the third party. In addition, the third party company may send us information in line with their policies, such as your name, profile picture, gender, friend lists and any other information you have chosen to make available, and we may share information with the third party company for the purposes of serving targeted marketing to you via the third party social media platform. You can manage the sharing of information and opt out from targeted marketing via your privacy settings for the third party social media platform.
Your interactions with these SM Features are governed by the privacy policy of the third party company providing them. For more information about the data practices of these third party companies, and to find out more about what data is collected about you and how the third party uses such data, please refer to their privacy policy directly.

7. IP addresses

When you access our website, use any of our mobile applications or open electronic correspondence or communications from us, our servers may record data regarding your device and the network you are using to connect with us, including your IP address. An IP address is a series of numbers which identify your computer, and which are generally assigned when you access the internet. Alone, IP addresses are not personal information, as any one computer or device may be used by multiple people (i.e. it is not possible to ascertain the identity of a user simply from the computer or device being used).
We may use IP addresses for system administration, investigation of security issues and compiling anonymised data regarding usage of our website and/or mobile application. We may also link IP addresses to other personal information we hold about you and use it for the purposes described above (e.g. to better tailor our marketing and advertising materials, provided you have opted in to receive electronic marketing).

8. Tracking Technologies / Cookies

For information regarding our use of cookies and tracking technologies, refer to our Cookies Policy.

9. Linked Sites

Our websites may contain links to third party websites over which we have no control. We are not responsible for the privacy practices or the content of such websites. We encourage you to read the privacy policies of any linked third party websites you visit as their privacy policy and practices may differ from ours.

10. Feedback / Complaints / Contact

If you have any enquiries, comments or complaints about this Policy or our handling of your personal information, please contact your account manager or consultant, or contact us at:
Telephone: 011-45587000
Email: [email protected]
We will respond to any enquiries or complaints received as soon as practicable.

11. Changes to our Policy

We may amend this Policy from time to time. If we make a change to the Policy, the revised version will be posted on our website. It is your responsibility, and we encourage you, to check the website from time to time in order to determine whether there have been any changes.

Last Updated 01 Nov, 2017